Shelley Baur wears many hats; she needed her website to communicate all that she does without overwhelming visitors. Not only was her old site dated, but it was not built according to best practice. This resulted in an inability to use the prior build for effective conversion of visitors to clients. Sauce came on the scene, and together, we worked through Mission, May I?, our strategic branding workshop to unpack vital information needed to tailor her website to her target audience. In addition to facilitating Mission, May I? and rebuilding her website, Shelley enlisted Sauce for assistance with her social media management, and marketing campaigns as well. We updated her social feeds to reflect the new branding, and keep them up to date with her upcoming speaking engagements & seminars. In addition to social media management, we also send out a monthly newsletter to her extensive network of contacts.
We took Shelley Baur through Mission, May I?, our strategic branding and on-boarding process, to identify her target audience, differentiators, goals & brand promise. One result of this process was a new tagline: “Awakening Leaders, One Honest Conversation at a Time.”
Sauce designed and developed her new website, set up inbound marketing and social media management tools, and designed business cards and digital promo images.
In addition to designing and developing all of the above, we also began managing Shelley’s social feeds and event calendar, and providing consistency in the delivery of valuable, relevant content to her online audience.
• Simmer Session
• Website Design & Development
• E-mail Installation & Configuration
• Blog & Newsletter Integration
• Social Media Management
• Inbound Marketing
• Graphic Design